How to Install and Configure the EWWW Image Optimizer Plugin

The EWWW Image Optimizer is a WordPress plugin that can help improve WordPress site performance. It can optimize images automatically as you upload them via the WordPress interface, allowing for great convenience.

Smaller images load more quickly and utilize less bandwidth and storage space, helping you keep your WordPress site more agile.

Installing the EWWW Image Optimizer Plugin

The simplest method of installing the EWWW Image Optimizer plugin is using the built-in plugin manager on the WordPress dashboard. To do this:

  • Step 1. Log in to your WordPress admin dashboard.
  • Step 2. On the left navigation panel, click on “Plugins.”
  • Step 3. Click on the “Add New” button, then type “EWWW Image Optimizer” into the search box on the next screen.
How to Install and Configure the EWWW Image Optimizer Plugin
  • Step 4. On the list that appears, click the “Install Now” button next to EWWW Image Optimizer (note: it should be released by “Exactly WWW”).
  • Step 5. Once you complete the installation, click on “Activate.” You can then begin to configure the plugin for use.

Configuring Your EWWW Image Optimizer Plugin

  • Step 1. To access the settings page for EWWW Image Optimizer, hover your mouse cursor over the “Settings” option on your left navigation bar. On the menu that appears, click on “EWWW Image Optimizer” to open the settings panel.
  • Step 2. Review your settings to ensure they meet your needs, then click the “Save Change” button at the bottom of the screen.

Optimizing existing images

Although the EWWW Image optimizer will automatically adjust new images, it does not do so for images already in your media folder. To do this;

  • Step 1. Hover your mouse cursor over the “Media” option on the left navigation menu, then click on “Bulk Optimize.”
How to Install and Configure the EWWW Image Optimizer Plugin
  • Step 2. There will be a box of options on the right side of the display. Suppose this is your first time running the bulk optimizer, and your site has many images. In that case, it is recommended you set the timing for “Pause between images” to avoid overloading your web server.
  • Step 3. Click the “Scan for unoptimized images” button.
How to Install and Configure the EWWW Image Optimizer Plugin

The more images you have in your media directory, the longer the optimization process will take. Once it has begun, you may close your WordPress dashboard window – the optimizer will continue to run in the background.


Working in the web hosting industry for over 13 years, Rado has inevitably got some insight into the industry. A digital marketer by education, Rado is always putting himself in the client's shoes, trying to see what's best for THEM first. A man of the fine detail, you can often find him spending 10+ minutes wondering over a missing comma or slightly skewed design.

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